Case Study - Nepathya

Nepathya – An emerging Production House

Scope of work – Logo Design & Corporate Design

The client wanted a fresh modern style logo design. They are Young & Emerging Production House.

We focussed on the sleek styles pastel shades with value addition of N as crafted in some style.

It had to be modern yet sleek yet conveying the value with design as well as color.

We had to provide them few color options too.

Thoughtfully, we worked on around 8 logo styles with different shades and styles.

Styling ‘N’ of Nepathya was the biggest challenge at the same time keeping the design stylish yet sober.

Initially client was keen on going with google green and blue shade and it was a challenge to convince them with some other color shade I was convinced with to be better appealing.

I had to give them what I thought was good for them.

We successfully attracted them with it and finally they selected the color option we suggested.

Afterwards, we produced the Corporate Designs for them too.

Overall, it was a short yet smart nd challenging experience with the client as since its an emerging organisation , the brand identity had to play a big role in their advertisement & PR and we successfully developed the saem for them.

We certainly look forward for a long-lasting business relationship with this client.

Case Study - MoveOn

MoveOn – a Modern Retail Organization http://www.moveon.in

Scope of work: Logo Design and Website design/development

The client came to me with a blank head knowing nothing about the websites but wanted the web presence for his business.

We verified that their brand identity, their logo also needed an alteration and a modern touch with the business meaning added to it.

We started with identifying the brand color through logo and offered them various (around 8-10) logo design options and they selected one design with blue and green color option.

We emphasize here on the brand color of the logo also as the same color has to be reflected in the organisation’s corporate communications through design and advertising in future as the base color theme.

After the logo selection, we moved on to the layout creations with certain themes defining the website. Giving them few layout creatives with the website innovations and navigational flow options.

The creatives were meant to show different ways the website theme can be carried

out.

Also the designs were focussed on the product and distribution sections as these are the core operational features of the organisation.

Client selected one design as home page design and then we moved on the inner pages structures/designs.

Main feature of the site being its Customized Fash based Product Gallery where we divided the products into various categories/sub-categories. The gallery has been showcased as a one stop component where you can select and see any category and its products at any point of time.

The Mother Navigation of the site was designed keeping User Interactivity in mind to ease the user for easy navigation throughout the website.

The website was added with the feature of Opening Flash animation where products are showcased @ the first glance registering the organisation’s value.

The website was completed and made live on time and the project considered as successful with Graphicore being the incharge of website maintenance in future.

We had a wonderful experience working on this project and look forward for a healthy and strong business relation with this potential